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Headline Swag We are taking a closer look at our headline acts this year at one of our favourite yearly events Reasons Festival located in Coronation park over looking the ocean in the fine Isle of Jersey! Roni Size Roni Size is a British record producer and...

We are extremely excited to announce that Luella Rockerfella will be moving for SIX WEEKS to a pop up location on Melrose Avenue opposite Alexander McQueen. [caption id="attachment_4904" align="aligncenter" width="325"] Our New Melrose Avenue location.[/caption] We are chasing our own American Dream which is a national ethos of the United...

10 Rules Of Modern Day ‘Dating’ (Or Whatever You’d Like To Call It) Bumble. Tinder. Coffee meets bagel. Drunk hook ups. Dates that aren’t clearly defined as “dates.” Hanging. Chilling. Ghosting. Yes, this is what dating has come to. So, as far as dating (or whatever you’d...

I have always been nervous about sharing my story but it's something I am very passionate about and I hope will encourage other people to make their first steps into recovery. I know for the rest of my life I will continue to fight addiction...

Saturday night in a little black dress?  Slip dresses is one style that completely defines the 90s women fashion sense. It is such a classic, sexy look if you are heading out to a party or a dinner. Luella Rockerfella has caught on to this trend’s...

At Luella Rockerfella we wanted to launch our new London Look collection with a sick ass photo shoot! Shop the Lace Mesh Dress The theme for this collection came from the inspiration our director, Lauren (#girlboss) has always found in London style especially whilst she was living in Camden town. Her...

With the relaunch of ‘Thrasher’ magazine, a leading opinion force in skateboarding culture, we feel compelled to talk about how the world of skateboarding has shaped the fashion industry. Skateboarding is an expressive sport, challenging balance, strength, stamina and (most importantly) creativity. Skills on the board...

With Coachella 2017 now behind us, let’s take a look back at the best outfits spotted at the festival. Check out our top spots Hottest Outfits at Coachella 2017! Fishnets have become the latest big trend! We saw a lot of them at Coachella this year....

Spring is here! New Sun Dresses and Jackets! We're dropping some hot new looks this weekend! Shop our latest and greatest spring outfits!  In collaboration with Motel and Cheap Monday, we've pulled together a few beautiful sun dresses and jackets! Shop online and step up with...

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